In 2017, we were engaged by the award winning agency WeAreFearless to produce over 20 compelling and authentic films for their Bridgestone campaign 'Chase your dream, no matter what'. Filmed on location in three continents and a large number of languages, we shot inspiring stories with some of the greatest athletes and characters in the world. Some are gold medalists, others are competitors who have had to overcome some of the most physical and emotional challenges imaginable to achieve their dreams.
Personal and intimate storytelling was required in each episode, with the ambassador narrating their story in their first language, accompanied with high end cinematography and IOC archive.
Filmed at numerous locations around the world from the outskirts of Milan to the volcanic mountains of Lanzarote in temperatures ranging from -15 to +40.
A series of films that encompassed the key concepts of the Bridgestone ‘No Matter What’ campaign, designed to motivate all people to strive, overcome adversity, and reach their final destination, however big or small their dreams might be..